Grand Appliance and TV

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LG A1PUA 55" 4K OLED Smart TV

$399.00

At a Glance

LG OLED TV is a joy to behold. Self-lit pixels allow truly spectacular picture quality and a whole host of design possibilities, while the latest cutting-edge technologies help deliver unprecedented levels of wonder. This is everything you love about TV — elevated in every way.

Proposition 65 Warning for California Residents

Self-lighting OLED: Perfect Black, Intense Color, Infinite Contrast

a7 Gen4 AI Processor w/ AI Picture & Sound

Dolby Vision IQ & Dolby Atmos

webOS + LG ThinQ AI w/ Magic Remote

Gaming: ALLM, HGIG, Game Optimizer

What makes OLED unlike anything else?

The answer is self-lit pixels. A self-luminous display technology that makes all the difference to your viewing experience. Unlike LED/LCD TVs that are restricted by backlight technology, LG OLED TVs are capable of extreme realism and thin designs.

SELF-LIT PiXELS. Millions of Reasons to Love OLED.

When it comes to picture quality, OLED beats LED hands down. That's because OLED has millions of self-lit pixels capable of producing perfect black and accurate color. The result is a viewing experience like no other.

OLED puts LED in the Shade

Put simply, OLED has millions of self-lit pixels that can turn on and off to achieve infinite contrast. It doesn't matter how many thousands of backlights they have, LED TVs will still be in OLED's shadow.

OLED Cinema. The Award for Best Picture Goes to…

LG OLED TV produces an award-worthy performance every time you watch thanks to its incredibly sharp picture. And with perfect black and 100% color fidelity, movies are seen how they're meant to be seen.

A Transformative TV Experience

Dolby Vision IQ intelligently adjusts picture settings based on content genre and ambient surroundings, while Dolby Atmos delivers multi-dimensional surround sound — a powerful combination that produces breathtakingly cinematic results.

Filmmaker Mode™

See exactly what directors envisioned. Filmmaker Mode™ is a setting that respects the craft. It translates a director’s cinematic vision to your TV with automatic picture and processor settings and brings true authenticity.

OLED Gaming. It's game over for the competition.

Experience gaming on OLED. Game Optimizer gives you easier access to all your game settings and you'll get HDR Gaming, Auto Low-Latency Mode, plus HGiG for detailed gaming picture.

Game Optimizer

Play your favorite games with optimized graphics. Game Optimizer gives you easier access to all your game settings, automatically adjusting the picture for optimized graphics no matter the game.

OLED Sport.

TV in a league of its own.

Sports Alert

With Sports Alert, you can set your favorite teams and players and get updates before, during and after games – even when you're watching other content.

Bluetooth Surround Ready

Instant surround sound via Bluetooth®. Wireless surround sound has never been easier. Connect any single compatible Bluetooth speaker or up to two speakers, including LG XBOOM Speakers, for a true surround sound experience – without wires.

OLED Design. Innovation of Unbelievable Proportions.

LG OLED TVs redefine what TVs should look like. Their unbelievably slim designs take your breath away — they not only complement your home interior, they enhance it.

More Sizes, More Colors, More Wow

The artistry of LG OLED TV A1 is available in four sizes ranging from 48-inches to a massive 77-inches.

α7 Gen4 AI Processor 4K

Catch every detail with the smooth, crisp picture brought to you by our α7 Gen4 AI Processor 4K. It adjusts your viewing and audio settings automatically with AI Picture and AI Sound, while AI 4K Upscaling authentically calibrates every scene.

AI Picture - This is what Pro looks like

Using a vast database of over one million visual data points, the deep-learning algorithm recognizes content, removes noise, and optimizes picture quality.

AI Sound - Sound Turned Up to Pro

By learning from more than 17 million audio data points, the processor identifies voices, effects, and frequencies so it can then optimize the sound by genre for a more immersive experience.

ThinQ AI - Think you know smart? Think again.

LG ThinQ is here to maximize your TV experience. Choose your favorite voice assistant and control your TV with your voice with an all new home screen to provide more convenience and control.

New Home - Entertainment Access, Now Even Easier

The newly designed home screen shows personalized content suggestions, gives you easier access to favorites, and lets you control connected devices all in one place.

New Magic Remote - Find Your Favorites Fast

Spend more time watching with the new Magic Remote. With point, click and scroll, voice control and button shortcuts for content providers, you'll find your favorite content faster than ever before.